A Korean Beauty Startup

Hello, Memebox

A cutting-edge ecommerce platform for the fastest growing beauty brand in the world

In 2017 we helped Memebox redesign their global e-commerce platform.

We started off with establishing a well documented Design Language System for the Design Team at Memebox to work faster and better together with their Engineering team.

The overall problem

The product needed a fresh redesign that could bring consistency to their brand.

As Memebox grew rapidly, there was a loss in consistency and brand presence. Stakeholders wanted modular views that could adapt to marketing requirements. While redesigning, we also optimized the UI and UX by making it easier for users to filter, customize, and checkout.


A clean page to resemble the product.

Users personalize their products picking which one's are best for their skin type. We focused highly on encouraging product discovery, details and reviews.